This project presents an OOH campaign for Google Maps, highlighting its role as a trusted, community-driven, and reliable travel companion. The concept positions Google Maps as more than a navigation app—it’s a global network shaped by its users. Built on data—over 1B monthly users, 120M Local Guides, 220+ countries, and 5M apps/websites weekly—the campaign focuses on confidence, connection, and smart exploration. The final work communicates Google Maps as a tool people rely on, a community that guides every journey, and the smartest way to explore: Your Smart Travel and Travel Made Easy.